How to find and fix what AI gets wrong about your brand
Learn how to identify, trace, and fix incorrect information about your brand in AI answers.
AI
AI is at the heart of modern technology. From artificial intelligence fundamentals to machine learning to practical applications, explore everything you need to understand AI’s role in today‘s digital landscape.
How to track ChatGPT traffic for you and for competitors
Learn how to track ChatGPT traffic, benchmark against competitors, and connect AI visits to visibility signals.
How to optimize for AI search results in 2026
AI search optimization gets your content cited by ChatGPT, AI Overviews, and Perplexity. Here‘s how to do it.
Attribution gap in agentic search: how to close it
Your analytics can‘t see the AI tools shaping buying decisions. Here‘s how to close the attribution gap.
How to Optimize Content for AI Search Engines [2026 Guide]
Learn how to get cited by AI search engines like ChatGPT and Google in 7 straightforward steps.
How One SEO Consultant Turns Semrush’s AI Sentiment Insights into Traffic and Visibility
How do AI search engines describe your brand—and what happens if they get it wrong? In this case study, Czech SEO specialist Zbyněk Fridrich shares the exact workflow he uses to improve organic search performance and AI visibility using AI sentiment insights from Semrush’s AI Visibility Toolkit.
How to Run a Free AI Visibility Audit with Semrush
See where you stand in AI platforms with this free four-step audit.
How to Find AI Visibility Gaps with Semrush
Follow this practical guide to identify and close the AI visibility gaps where your competitors are winning.
How Agencies Use Semrush for AI Visibility
429% more AI referral traffic. 137% more conversions. See how four agencies use Semrush to track AI visibility and prove it to clients.
What Is Google AI Mode? (+ How to Optimize for It in 2026)
Learn what Google AI Mode is, how it changes SEO, and the key steps you can take to get your content featured in it.